maior-logo

AKB TVS Increased their sales

growth upto 270% after their

social media marketing

Services

  • Social media branding
  • Social media advertising

Platforms

  • Facebook
  • Instagram

270%

Sales growth

Project Overview

AKB TVS is one of top TVS motorcycle dealers in kerala, which consists of 5 showrooms spread across Malabar Calicut, Koduvally, Ramanattukara, vadakara in Calicut region. Where TVS is the third largest 2-wheeler company in India and AKB sells over 15+ models of TVS 2 wheelers.

Brand Overview

Signing on AKB TVS is a big feather in our cap. Maior Solutions worked towards channelizing the brand’s essence and improving the value in the digital world by providing end to end integrated strategies and solutions in the digital sphere. For Awareness, We made creatives to explain the products and services and gave them online assistance too. We executed a lead generation campaign through Facebook and increased the sales and sales enquiries. And a reach campaign too which helped us to reach to more new and unique customers

Objectives

The prime objective of the project was to increase the sales and conversion of AKB TVS through digital media. We focused on improving the digital presence on social media platforms, mainly Facebook and Instagram. Since SMM helps companies to advertise their product to reach a huge market as social media is one of the major platforms in today’s time. Our target was to generate more quality leads and convert them to confirmed sales.We took the project, reworked the project,strategized it ,and did the Ad placement with Precision .As a result of which we were able to generate qualified leads and obtain expected conversions.

Execution

  • prepared a well-defined social media calendar
  • Prepared high quality contents for creative designs
  • Published and executed them in sharp timings
  • Executed some reach campaigns to make the brand familiar to more audiences.
  • Engaged with the audience as much as possible to increase the reliability

Within a period, the brand has produced a healthy balance between their natural content and sponsored
posts to achieve and nurture net-new potential customers.

Result

  • 450% increase in Social Media Engagement
  • 1500+ leads in 30 days
  • 20% Drop in cost-per-lead
  • 270% Sales growth
  • 2X increase in new users